01.

工具提速時代

二級標題

趁著春節(jié)期間，我也去了一趟歐洲旅游，覺得能夠深耕跨境還是一件值得幸運的事情。雖然美國加了關稅，但是我們的市場其實是非常的廣闊，發(fā)現(xiàn)其實還是有很多機會和機遇的。

有人說覺得我現(xiàn)在分享廣告的內容少了，其實并不是我不重視廣告，廣告現(xiàn)在還是無法脫離的，如果大家都不投廣告，廣告競價沒那么激烈，廣告費就不會蹭蹭上漲了。只是比起廣告，目前我也發(fā)現(xiàn)還是有很多玩法可以去做增長并且可以讓我們走出對廣告的依賴。畢竟一個品牌如果只單靠一個引流渠道，是不健康的，不適合長期的發(fā)展。后續(xù)如果大家有什么感興趣想分享交流的話題，也可以在評論區(qū)留言，給我來點創(chuàng)作的靈感。

言歸正傳，今天給大家分享的是一個如何用AI進行社媒運營的教程SOP

02.

工具提速時代

需求：找出竟對的產品賣點，以及拍攝測評視頻的內容

我用AI就可以快速了解多個視頻的主要內容，我先詳細的過幾個視頻，挑選出想要對標的測評視頻

開箱第一幕

• 卷包床墊的拆開與回彈速度

  
  

床墊特點與規(guī)格

• 結構

• 尺寸

• 材質

• 材質帶來的特性

  
  

• 軟硬度和睡感

• 描述為中等硬度

• 預計隨著時間的推移會稍微變軟

• 睡一晚后沒有過度出汗

  
  

對比&一些價值點

與紅人溝通

基于提煉這些賣點后和測評視頻的一些要素腳本后，我們就可以把這些細節(jié)和紅人溝通了。

Hi [Influencer's Name],

I hope this message finds you well.

My name is [Your Name], and I represent [Your Company or Brand Name], a company dedicated to providing high-quality sleep solutions. We've been following your work in [related field or platform, e.g., sleep product reviews, lifestyle blogging, etc.], and we are truly impressed by your expertise and the impact you've made in the community.

We are reaching out because we believe our latest mattress offering aligns perfectly with your audience's interests and could benefit from your insightful reviews. Here are some key features of our mattress that we think your followers would appreciate:

- **Unboxing and Setup**: （要求的point，我們以下按如果是和我們找的產品一摸一樣的來寫舉例，大家喜歡看更多的工具分享，可以圍觀我的朋友圈:Littlecici621）

? - **Construction**: It features 12 inches of memory foam, gel-infused foam for temperature regulation, copper-infused foam for odor control, and a graphene cover for cool sleep.

? - **Firmness and Feel**: Described as medium firmness, it is expected to soften slightly over time. No excessive sweating has been reported after one night's sleep.

- **Comparison and Value**:

? - **Price and Competition**: Our product is a fraction of the price of Tempur-Pedic, offering similar technologies and a similar sleep

?experience.

? - **Manufacturing**: Proudly made in the USA.

We are confident that your professional review of our mattress will resonate with your audience and provide valuable insights. We would be thrilled to send you a mattress for review and are eager to hear your thoughts and experiences.

If you are interested in this collaboration opportunity, we would be happy to arrange for a product to be sent to you. We believe that your review could significantly enhance our brand's visibility and credibility.

Please let us know if you are available and interested in this partnership. We look forward to the possibility of working together.

Best regards

[Your Name] ?

[Your Position] ?

[Your Company or Brand Name] ?

[Your Contact Information]

這個只是應用的冰山一角SOP，歡迎轉發(fā)分享給有需要的朋友:)

如果你還希望看到我更頻繁的更新

懇請你幫忙點個【在看】！

▼ 點擊閱讀原文，加入全渠道品牌出海實戰(zhàn)筆記星球